National Reaction and Media:

• In November 2004, the initial production of His Essence^TM candles was only 768.  The entire inventory sold out within 24 hours after the airing of a local business profile on a Sioux Falls, SD news broadcast. One local Sioux Falls store sold 260 candles in one weekend and had a waiting list of over 300 names.
• In December 2004, WCCO a Minneapolis, MN CBS station featured His Essence^TM in a news story.  This story was picked up by CBS affiliates all over the country.  Calls and e-mails were received from over 30 states and one province within a few days of the broadcast.
• In March 2005, KTIV a Sioux City, IA NBC station profiled His Essence^TM in a local story.  Starting the next day, various NBC affiliates picked up the story and His Essence^TM was again broadcast across the country.  Hundreds of internet sites, newspapers and TV stations began sharing the story of His Essence^TM.
• Starting with one store in Vermillion, SD - His Essence^TM candles can now be purchased in over 650 stores in 42 states.

 

Television Coverage:

• MSNBC
• ABC Good Morning America
• HBO Real Time with Bill Maher 
• WGN - Chicago, IL 
• NBC 5 - Dallas/Ft. Worth, TX
• NBC 14 WFIE - Evansville, IN
• NBC 13 WHO TV - Des Moines, IA
• NBC 10 WSLS - Roanoke, VA
• NBC 4 KTIV - Sioux City, IA
• NBC 10- Philadelphia, PA
• NBC 10 KTVB - Boise, ID
• KELOLAND TV - Sioux Falls, SD
• CBS WCCO - Minneapolis St. Paul, MN
• NBC 12 WLTV - Jacksonville, FL
• NBC 6 - South Florida
• NBC 4 - Southern California
• NBC 3 WKYC - Cleveland, OH
• NBC 2 WESH - Orlando, FL
• NBC 10- Providence, RI
• NBC 4 WDIV - Detroit, MI
• NBC 30 - Hartford, CT
• NBC 10 WBIR - Knoxville, TN
• NBC 7 KPLC - Lafayette, LA
• NBC 10 WILX - Lansing/Jackson, MI
• NBC 8 KSBW - Monterey/Salinas/Santa Cruz, CA
• NBC 4 WOAI - San Antonio, TX
• NBC 16 WNDU - South Bend, IN
• NBC 10 WIS - Columbia, SC

Print and Internet:

• Numerous newspapers across the country have featured articles on His Essence^TM.
• The Wall Street Journal Editorial Page, WSJ.com Opinion Journal "Best of the Web Today" - March 17, 2005
• Christian Retailing Magazine featured His Essence^TM in the December 2004 issue in the Inspirational Giftware section and the April 2006 issue featured a cover story on His Essence^TM.